All-natural is going all-media as publicity for Kickass Pictures’ Bullets Not Boobs campaign has caught fire worldwide.
After learning that Uncle Sam was footing female soldiers’ bills for boob jobs, outraged Kickass president Mark Kulkis declared he would give any discharged soldier in good standing $500 in lingerie and a full spa treatment upon proof positive of her all-natural status.
To further boost Bullets Not Boobs, Kulkis called on Mary Carey, former gubernatorial candidate and Kickass Pictures’ all-natural poster girl, who led a protest rally on August 18th and eight days later promoted the movement on the Hannity & Colmes TV show.
The idea to expose the taxpayer-funded program and come out in support of natural breasts struck Kulkis after reading about the military’s cup-expanding benefit plan in a story in The New Yorker, which claimed that 60 breast surgeries had been done for service personnel during the first three months of 2004.
Bullets Not Boobs coverage has reached as far as France, Switzerland and South Africa, as well as cities throughout the United States.
"The media coverage has been very gratifying," Kulkis told AVN.com. "A second soldier has come forward to receive the package and this will be an ongoing campaign until there is a change of policy."
The latest jewel in the promotional crown, an article in the September 3rd edition of the Los Angeles Times, details Carey’s efforts and mentions letters of support that the campaign has received. Two veterans have taken Kulkis up on his offer so far.
More information can be found at the movement’s online headquarters, bulletsnotboobs.com
