Mile High Media Inc, the parent company of Doghouse Digital, has brought on veteran salesperson Mara Epstein as their national sales manager for the American market.
“Mara has all the credentials we could have hoped for when looking to hire a National Sal. She knows the market well and has a stellar reputation amongst the buyers,” Jon Blitt, vice president of Mile High Media, said. “We look forward to a very exciting new year in the international market with Doghouse Digital”
Doghouse Digital is Mile High Media’s recently launched production arm. Mile High Media is best known for their role as the Canadian distributor for Red Light District, Anabolic, DVSX, JKP, VCA and many other top-level studios for the last fifteen years.
With almost 20-years of experience in the industry, Epstein was previously national sales manager for Private USA, where she helped launched their North American sales. Over the years Epstein was one of the first people to release the DVD format onto the market, was a front-runner in bringing back classics to DVD.
While Epstein doesn’t officially begin her job until New Year’s Day, she’s already started pitching her new employer’s wares. “I’ll be hitting the floor running, getting everything together for the AEE show,” Epstein said. “We’ve got Shelby Bell and Christine Young, two of the girls from Montreal, that are going to sign with us. Christine was on the cover of BubbleCum 1 and Shelby is on the cover of BubbleCum 2.”
Epstein was excited about some of Mile High Media’s upcoming marketing plans including providing posters and preview DVDs for distributors and retailers free of charge.
“We’ll be passing out the second volume of our preview DVD. The concept is similar to how mainstream movie studios do insertions with DVDs in magazines and newspapers - it’s a two-fold marketing campaign to create awareness with the both consumers and distributors,” Epstein said. “It will lead to consumers asking their stores for our titles, leading those stores asking their distributors for our product.”
“The bottom line in this industry is how the product performs and we know that once the distributors put our marketing tools into their customers stores, they will see incredible results,” Blitt added, noting that those are the same marketing tools that have already made Doghouse Digital one of the best selling lines in Canada – and he expects in Epstein’s capable hands Doghouse Digital will soon be one of the best selling lines in America as well.
Mara Epstein can be reached at 1(888) 599-7100 or (310) 822-0090
Jon Blitt can be reached at 1(800) 363-0133.
