Erotica LA and LA.COM will join forces to promote Erotica LA’s Tenth Anniversary show, to be held June 23 – 25 at the Los Angeles Convention Center.
LA.COM is the “insider’s guide to Los Angeles” – a first-stop resource on where to go, what to do, what’s new, and what’s classic. LA.COM reaches a user base that is predominantly college-educated women; 75% of LA.COM users are female with a median age of 31.
“This year, our marketing campaign is in high gear. The campaign targets a broad attendee base with a significant focus on women and couples,” said Cindy Cheer, Erotica LA Marketing Manager. She went on to say, “Erotica LA is the largest adults-only shopping metroplex in the world, so what better way is there to attract women who love to shop?”
The LA.COM campaign, scheduled to launch this month, will include several newsletters and dedicated emails to 65,000 plus LA.COM subscribers; club promotions; online advertising; and various other collaborations.
For more information about Erotica LA, go to www.erotica-la.com.
To learn how to navigate Los Angeles, go to www.LA.com.
