The deadline for companies to be a part of the Spring 2005 Erotic Card pack, which offers the potential to reach 100,000 adult consumers, is April 1.
The direct response mailer is the adult equivalent of the ValPak and includes 25 3 ½ by 5 ½ cards that feature the company’s products or promotions. The front of the card is color and the back is black and white.
“It goes out to 100,000 households of highly motivated buyers,” Marketing Director Chris Lebrun said. “We’ve been doing this for three years.”
Past advertisers have included Homegrown Video, TLA, Swiss Labs, Oui, Hustler, Kick Ass Pictures, Adam and Eve and JM Productions.
The Spring Erotic Card pack will be shipped in mid-April.
Contact LeBrun at [email protected] or 818.781.2345, ext. 253 for more information.
