Gonzo production company Diabolic has introduced new high-end DVD packaging for its forthcoming titles, with improved photography and artwork, glossy blue foil and embossed title treatments.
Diabolic President Gregg Alan cites the changing market as a reason for the new look. "For years, customers have been loyal to Diabolic based on content alone, regardless of the packaging," said Alan. "Nine years ago I could have slapped my logo on anything and sold the heck out of it…now times are different and we have to change with the market. We want the outside of the boxes to reflect what's inside."
The revamped Diabolic style debuts with the first volume of the company's new creampie series, Internal Injections, due in stores May 9. The title stars Amy Reid, Maya Hills, Harmony, Trinity Post, Angelica Lane, McKenzie Miles, Aubrey Addams, Manuel Ferrara, Mark Wood, Talon, Evan Stone, Chris Charming and LT.
With the competition for shelf space more fierce than ever, Alan believes the new packaging will help the company's product stand out from the crowd. He added that Diabolic has also brought on a new stable of directors, including Sid Knox, who helmed Internal Injections.
"We're taking a great product that people have come to love and support over the years, and reflecting it on the outside," continued Alan. "We're known for production value…now we'll be known for having great boxes too."
