International Lingerie Show exhibitors and buyers alike are feeling the morning-after effects of Monday night's sexy launch party for Penthouse Lingerie by Coquette International at the Voodoo Lounge inside the Rio Hotel in Las Vegas.
In celebration of Coquette International and Penthouse releasing their new line of high-end lingerie, hundreds of conventioneers took to one of the highest rising elevators in Vegas, where they went straight to the 51st floor for a night of cocktails and mingling with Penthouse Pets that were showing off the collection. Among the Pets at the party were Penthouse Pet of the Year Martina Warren, Ginger Jolie and Courtney Taylor, along with Coquette models Cynthia and Ashley.
“The Penthouse line that [Coquette International] just launched today at the Las Vegas International Lingerie Show is fantastic. The response has been fantastic," said Coquette president Peter Horea. "The customers really embraced it, they love it. We’ve had great orders from some large accounts that are prepared to put it in their stores, doing a whole section of it, so we’re excited. This is a very positive happening for us.”
Horea wasn’t the only one excited about the Penthouse line. Penthouse Director of Retail Sales and Marketing, Chris Calvosa, and Director of Licensing Rick Holtman, both dressed to the nines and ready to party, offered their thoughts.
“[Penthouse] is absolutely delighted with the way the line turned out," Calvosa said. "It’s been a lot of hard work between the Penthouse team on the creative side as well as Coquette. The lingerie that we brought to market today is really the culmination of some really hard work. Straight across the board; from production to creative input, every aspect.”
Holtman added, “It’s a very collaborative process and Coquette is a great partner, in fact the greatest. And the lingerie line is just one of the many brand extensions that we’re building right now under our new ownership at Penthouse.”
Photo by Hewman Being.
