Starting this September Caballero Video will offer up a coordinated one-two punch in the hopes of satisfying a younger, fresher customer they believe is interested in high production values from both yesterday and today.
Sales Manager Dick Lane tells AVN.com Caballero plans a new release line, to be called Fever. Unlike Caballero’s Blue Pictures line, which caters to fans of gay, she-male and bi movies, Lane declares that Fever’s “very specific image is going to be gorgeous, sexy girls. Something classy. We don’t know if we’re going to do a specific girl every month, but we know we want something that will stand out among the other lines that are out there.” As conceived at this moment, Fever will debut in October.
The company may release up to two products a month, in both gonzo and features, always, Lane says, “featuring one incredible-looking woman.”
Caballero also plans introduce a new Classics line in mid-September to package older films previously unreleased on DVD. Lane believes the audience for both the Fever and Classic releases will come from new porn consumers who are seeking higher production values and better film quality overall. “There’s a lot of fans that want to see movie production values from the Golden Age, something more elaborate. The public is clamoring for more.”
That series will be released in a combination of single pieces and various packs.
