ENCINO, Calif. - Four seminars focused on adult product retailing will be presented during the 2008 AVN Adult Entertainment Expo (AEE), show organizers announced today. The Expo will take place on Wednesday, January 9, thru Saturday, January 12, 2008 at the Sands Expo Center in Las Vegas, Nevada.
The list of retail seminars are:
“At Warp Speed: The Latest on Digital Delivery” will explore and evaluate the technological options that continue to expand for the adult entertainment industry. Farley Cahen of AVN Online will talk with a variety of industry leaders during the session, including Richard Cohen of Hotmovies.com, Jeff Dillon of Gamelink, Clint Fayling with Brickhouse Mobile, Mike Spierer of Spice Network, and a representative from All Adult Channel.
“Click Here - Build, Improve or Expand your Website” will cover all the bases to turn any trade website into a vital and productive business tool. The panelists include David Brown with HeatSeek.com, Any Tran of Wantedlist.com, Kristin Winters with Yappo, and attorney Larry Walters.
“If You Build It, They Will Come: Marketing and Advertising to Grow Your Business” will focus on how to market adult product effectively. Retailers will discover some of the studio programs that are available to grow even a modest adult business. Panelists include Bob Christian with Adam & Eve, public relations expert Brian Gross, and Joy King with Wicked Pictures.
“More Than Window Shopping - Reinforcing Brick-and-Mortar” will discuss strategies on making the brick-and-mortar attractive to the customer, focusing on: store layout, displays, customer service, store inventory, and franchise opportunities. Some of the retailers sharing their secrets and experience include Nick Manning of LA Exotique, Mark Jasperson of West Coast Video, Rachel Venning with Babeland, and Kim Sedergran with International Video Distributor.
For more information, including times and dates, click here.
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