Brazilians Get VoD and Playboy Content to Go With It

Broadband company Brasil Telecom and multimedia content provider Claxson have teamed up to bring Brazilians Turbo Video-on-Demand (VoD) on Claxson’s El Sitio Digital Channel (ESDC) platform.

Through the agreement, Brasil Telecom users will have access to the digital content offered on ESDC, including Playboy TV Latin America and Iberia, and backstage access to Playboy photo shoots. The availability of the Playboy content is based on a marketing and distribution agreement signed between Editorial Abril and Claxson.

The VoD services are offered as a monthly subscription or in an on-demand format.

Brasil Telecom is the second-largest broadband company in Latin America and one of the largest telecommunications companies in Brazil.

“It's an honor to partner with Brasil Telecom, a company of such relevance and prestige, which trusted in our products to materialize its Internet broadband efforts,” said Roberto Cibrian, senior vice president of the broadband and Internet division at Claxson. “This agreement opens the doors for the future expansion of our company in Brazil.”