Adult AdWorld Expands Payment Option to Webmasters

Adult AdWorld, the adult ad network that pays webmasters per ad impression served, now offers ePassporte as a payment option to the more than 500 webmasters in its network. Previously, payment by check was the only option Adult AdWorld offered to its publishers.

According to Adult AdWorld’s director of network services, Sarah Taylor, the adoption of ePassporte comes as a response to webmaster requests for an electronic payment method.

“We take requests from our publishers seriously, and we received many requests to offer a payment method other than by check,” Taylor says. “We surveyed portions of our network, and ePassporte was the preferred method of payment by the majority of our publishers.”

Adult AdWorld is an adult ad network comprising more than 500 sites. It pays webmasters per ad impression served, not per sale. The company sells client sites’ ad inventory to advertisers on a cost-per-thousand-impressions (CPM) basis and splits the revenue with the site owners.