AMA Launches Video Company

After making a name for itself as one of the premier content providers for Internet driven amateur pornography, AMA, Inc. has moved strongly into the world of adult DVD sales with two series drawing on their massive library, with many more to come.

AMA Video has launched with 18 and Asian Volume 1, featuring performers Isis Lee, Cris Taliana, Loni and Honney Bunny; and TNT Babes Volume 1, with Kayla Paige, Holly Day, Veronika Racquel and Casey Cole. Lee and the 18-year-old Cole are first-time performers. The company will specialize in professional and amateur gonzo category packages for the near future, which corresponds to their on-line brand identity.

According to company owner and president Joe Loughlin, the move was a natural one. “I’ve been shooting for a couple of years now and we have so much content,” he told AVN.com. “I probably have a thousand scenes.” He added that he knew the potential demand was in place when people kept approaching him at this year’s LA Erotica show and suggesting AMA, Inc. move into DVD sales.

AMA Video plans to release new installments in each series every 45 days or so, depending on sales. They also plan to have corresponding web site for each release, starting www.tntbabes.com. Loughlin said told AVN.com his company is looking to launch new series. “I would describe what we do as high-quality amateur content, upper echelon amateur,” Louglin said. The scene library was built utilizing both professionals and amateur talent recruited from various locations “around the world.”