Fan-centric and influencer-friendly membership site FanCentro has announced the launch of a new initiative designed to help bring relief to those affected by the widespread engulfing bushfires in Australia.
#FCAid was launched today by the FanCentro team, together with influencers, to encourage fans to donate to this important cause. Influencers who opt in to #FCAid will receive a special “SOS Australia” tab on their profile. When fans visit this tab, they can make a donation which will be sent to the Australia Red Cross Disaster Relief and Recovery Fund.
“It’s been amazing to watch so many of our influencers launching independent, altruistic campaigns to raise money for those affected by the devastating fires in Australia,” said Stan Fiskin, CEO of FanCentro. “After learning how difficult it was for our influencers to manage all the donations and requests for content they’re receiving by themselves, we knew we needed to help.
“With #FCAid, influencers can raise money for important causes like this using FanCentro’s suite of social media influencer tools,” continued Fiskin.”I hope with this initiative, we can make a significant impact on Australia, its people and the wildlife that calls the area home. However, to do this, FanCentro needs your help to spread the word about how influencers and fans can raise funds to help these fire-ravaged areas.”
Donations start at $5, and fans that donate $10 or more will receive a special piece of bonus content from that influencer. By joining #FCAid, influencers have no receipts to track and will simply receive a list of fans who donated so they can send them bonus content. There is also a main profile SOSaustralia where fans can donate and receive bonus content from one of FanCentro's top influencers.
Influencers can help by opting in to the initiative and encouraging fans to donate to the cause. The full amount of the donations (minus billing fees) will be sent to Australia Red Cross Disaster Relief and Recovery Fund every Friday.
More details about #FCAid’s SOS Australia initiative can be found in our latest blog post.
