LOS ANGELES—The ad company ExoClick has added another large exclusive partner to its members area business, WhiteLabelDating.com.
WhiteLabelDating.com operates a network of websites covering general and niched online dating services. The company is a leader in the English-speaking white-label market; with 80% of its traffic sources coming from the UK. The company recently launched casual dating sites fronted by UK celebrities, including reality TV show Geordie Shore’s Holly Hagan with hollyshookups.com and the star couple from TV show The Only Way Is Essex, James Lock and Yazmin Oukhellou, who front ThisIsLuv.com and offer advice on helping singles find love.
ExoClick’s CEO and founder Benjamin Fonzé commented, “Our members area business is going from strength to strength. We are very excited to be offering WhiteLabelDating.com’s high-quality traffic exclusively to advertisers on ExoClick’s platform. There are a range of ad zone placement opportunities to bid on within the various pages of WhiteLabelDating.com’s different dating websites. Tier 1 English speaking GEOs convert very well and WhitelLabelDating.com’s excellent products and marketing strategies have enabled the company to build up an impressive membership database.”
Ross Williams, founder of WhiteLableDating.com, added, “WhiteLabelDating.com is well known within the industry for the high-quality media brands using the platform resulting in the exceptional quality of our members which advertisers can now target exclusively through ExoClick. We chose to partner exclusively with ExoClick because of its extensive dating expertise and its platform’s outstanding technology. Our robust member database has over 55 million registered users who are segmented into many popular niche dating categories. ExoClick’s platform offers the deep targeting tools that advertisers need in order to fine tune their reach to our members.”
Advertisers can access all of ExoClick’s members area traffic from their admin panel.
