BARCELONA—ExoClick, the world's fourth largest ad network, announced it is now serving 6 billion daily ad impressions, which sets a new record for the company.
Benjamin Fonzé, CEO & founder of ExoClick remarked, “We have added many new platform updates this year that have helped push ExoClick through the six billion impressions barrier. Some of our innovations include our highly successful native ad format which is going from strength to strength along with our pre-roll in-stream video ad format.
"We introduced programmatic advertising with our RTB engine in January which allows advertisers to automate their bidding and integrate their own optimization software and algorithms in order to improve their ROI. Additionally, we have added many more publishing sites to our ever expanding global network, which has given our advertisers even more opportunities to reach their target audiences and drive conversions for their offers."
Fonzé continued, "We have some more exciting projects that we will be launching very soon as we capitalize on our reach of six billion daily impressions, ensuring our clients have the best possible tools and support in order to maximise their ROI."
