BARCELONA, Spain — ExoClick today announced the launch of "Fluid Player," a free and open-source, advanced HTML5 player which utilizes the HTML5 video tag to play web-hosted video files.
The company said video players are essential pieces of software within the online adult industry used for playing content on membership sites, live cam sites and tube sites. ExoClick maintained that in many cases, publishers are still using Flash and old tech video players which are not optimized for today's demands.
Fluid Player can also be used to monetize ad spots as it is optimized to work seamlessly with ExoClick's pre-roll in-stream video ad format. The player can also be used with any video ad server, ad network or ad exchange.
The product's features include: multi-device and browser support, open-source code, customizable, configurable skip and call to action buttons, and is industry standard VAST compatible.
ExoClick CEO Benjamin Fonzé commented, “ExoClick's new free Fluid Player is the company's contribution to the adult community. It's a cool, advanced video player that is very easy to implement. We developed it using open source code and it is available to developers on GitHub. Publishers and developers can contribute to and modify the code using CSS to totally customise the player and then share it with the rest of the GitHub community.”
Fluid Player is free to use and can be downloaded here.
For more information about Fluid Player, click here.
