CYBERSPACE—TopBucks Mobile has announced the launch of a new Mobile Show Guide web app that provides attendees of adult tradeshows with convenient access to event schedules, maps, seminar details and other important show information.
The web app is available for free use at http://shows.topbucksmobile.com and is compatible with the iPhone and other web-enabled ‘smart’ mobile devices.
The first show to be covered by the TopBucks Mobile Show Guide is the Adult Entertainment Expo (AEE), which runs from Jan. 7-10 at the Sands Expo Center in Las Vegas, NV. Next up will be Internext Expo, which follows immediately after AEE, running from Jan 10-13.
In addition to the show guide, TopBucks Mobile is also offering ‘show alerts’ via SMS, giving attendees the option to sign up for daily alerts that will highlight each day’s seminars, parties and other events.
TopBucks Mobile Marketing Director Lea Busick said that inspiration for the new web app came from personal experience on the part of TopBucks staff members when attending past shows.
“We were talking about shows, and how it can be sort of a pain in the butt to keep track of the schedule and all the events going on, and the idea just gelled for us,” Busick said. “For people who don’t like having to carry around a printed show guide on top of all the free promo items that get handed out, a guide you can access via your phone any time is the perfect solution, and the daily alerts will ensure that you don’t forget about any seminars you wanted to sit in on, or parties you’d like to attend.”
While the show guide is openly available for use, and does not require attendees to register with TopBucks Mobile, attendees must submit their mobile number in order to receive the daily SMS alerts. As further incentive to sign up for TopBucks Mobile’s SMS alerts, Busick said TopBucks will be issuing special invitations via SMS to attend an exclusive “top secret” party the program is throwing at Internext, on Monday Jan 11.
The location and precise time of this secret TopBucks Mobile event will only be available via sms alert on the 11th. That’s why it’s imperative for webmasters to sign up for TopBucks Mobile sms alerts now, Busick said.
“There will be a major TopBucks related announcement at the event and some appropriately-themed giveaways for some lucky webmasters to enjoy,” Busick added. “This is definitely an event webmasters won’t want to miss and a great way to begin a successful New Year.”
To check out the TopBucks Mobile Show Guide web app, go to http://shows.topbucksmobile.com. To sign up for TopBucks Mobile sms alerts, log in at www.topbucksmobile.com and submit your number using the brief form on the main page of the webmasters’ area.
