LOS ANGELES – SexEntertain has entered into an agreement with Vivid Entertainment Group. SexEntertain will repackage Vivid’s extensive video library into an array of leased content products.
Originally a company that maximized the technology behind the feeds business, SexEntertain now is immersed in the content business. Michael M., vice president of SexEntertain, sees the benefits for his company. “Vivid is a leading adult entertainment company which has a fabulous and vast array of content that hasn’t been packaged to the adult webmaster community yet,” he said. “We know the industry will love this material.”
VividCash General Manager Mike C. feels equally pleased. “SexEntertain is a solid company with a solid reputation,” he said. “They’ve got the infrastructure—bottom line, between programming, sales, and support, it would have taken us another year to get everything going the way it should be. Going with SexEntertain will allow my team to focus on the affiliate side of things.”
Rollout dates for the new content products have yet to be finalized. SexEntertain is hoping it will be “ready by first quarter of next year.”