LOS ANGELES - Playboy Enterprises Inc. said Tuesday that it has chosen wireless-communications company Minick AG to help expand its cell-phone-download business in Europe.
Playboy's European cell-phone-download business offers nude photographs and video clips. Minick will run the technology that allows European cell-phone users to download Playboy content, Playboy spokesman Matt Kalinowski said.
Minick, which has offices in Switzerland, Germany, the United Kingdom and Spain, offers downloads from entertainment companies such as MTV and Warner Bros. across a range of cell-phone networks.