BEVERLY HILLS, Calif.—Larry Flynt Productions has hired adult industry veteran John Desjardins to be its vice president and general manager of LFP Internet Group, LLC. Desjardins will begin immediately, supervising all Hustler internet operations—excluding its e-commerce business, which is maintained by the retail division.
With more than 12 years of experience, Desjardins has a proven record of accomplishment in the adult industry. He previously served as director of internet operations at Evil Angel and director of online products for Danni.com, and he operated Adult Boost. Most recently, he founded and managed Industry Scripts—a consulting and software company that specialized in content management solutions.
“Having known John over the years and seeing his accomplishments, I view this as a great opportunity to grow our internet business to an even higher level than it is right now,” said Michael H. Klein, president of Hustler. “With the current marketplace you need to be always exploring new avenues and ways to expand, and I am confident that John will be able to bring that mindset to our talented internet team.”
Steering the direction of LFP's internet presence, Desjardins will manage the release of several new products in the coming months as well as carry out the advancement of business development opportunities and expand existing LFP relationships.
"Hustler is one of the world's most iconic brands and to be able to oversee the growth and development of their Internet properties is a challenge I look forward to," said Desjardins.
For more information, visit HustlerCash.com or email [email protected].
