2000Charge has unveiled its new Debit Asia service, a processing solution that opens up the vast Chinese market to e-commerce professionals worldwide.
Debit Asia allows Chinese consumers to use any of 30 different local bank cards to purchase products and services online. It is a PIN-based processing option, so as with ATM card purchases, there is reduced chargeback risk.
Customer enrollment is easy, and 2000Charge offers local customer support for the product.
One-fifth of the world’s population lives in China, and recent statistics indicate there are 80 million Internet users there. The introduction of Debit Asia ushers in a new era filled with possibilities for online business professionals, 2000Charge Chief Executive Officer Wolf Kring said.
"In China, we see the second largest market of Internet users on the planet," he noted. "In the next five years, it’s expected to eclipse the U.S. and become No. 1. In this e-commerce world, we all call ourselves ‘global companies’ and ‘global solutions,’ but let’s face facts: It’s hard to take a line like that seriously without a viable processing option for a nation made up of 1.3 billion people. With Debit Asia, now we all have one."
Debit Asia already has created quite a stir with existing 2000Charge clients; some even have begun translating sites into Mandarin to further monetize the new market, Kring said.
