HORSHAM, Pa. — Xgen Products on Wednesday announced it is now shipping six new styles from the Pleasure Wigs brand.
“It’s been a few years since we’ve had some new Pleasure Wigs,” said Andy Green, CEO of Xgen Products. “Retailers will definitely want to have these in stock.”
The new collection includes three multi-colored wigs and three glow-in-the-dark wigs. Glam by day, glow by night, the glow-in-the-dark wigs are one color in the light and another when the lights are down.
Xgen said a highlight of the collection is the Ella wig.
"Looking for mermaid hair without the commitment or damage? The ‘Ella’ is exactly what you’re looking for!" said a company rep.
The wig features long layers, gentle curls, and a length to the small of the back — but the colors are the main attraction. A base of pale lavender waterfalls into turquoise, royal purple, and playful pink.
Another standout style in the collection is the Cici wig. As the tagline says, “glam by day, glow by night,” with the Cici bobbed wig. A chic banged bob, curled under at chin level, the Cici is a pastel bubblegum pink, but once the night hits, the fully glow-in-the-dark wig lights up in neon.
"Liven up the club, the stage, or the bedroom—wherever the night takes you," said a company rep.
Each wig in the collection is adjustable to fit any size, washable and reusable, and is made from high-quality durable materials that give a real hair look.
