PENNSAUKEN, N.J.—Adult distributor Williams Trading Co. has launched a comprehensive marketing campaign supporting the 2024 Pride season. The company has partnered for the campaign with LGBT B2B outlet JRL Charts, which will be hosting a digital interactive Pride 2024 catalog, with enhanced social media promoting this hand-curated mix of new products appealing to the Pride consumer.
Products will be featured in the campaign from the following vendor partners: Doc Johnson, Oxballs, 665 Sport Fucker, CalExotics COLT and Packer Gear, Gender X, Pipedream Products King Cock, Cloud 9 Novelties, XR Brands, Pastease, Blush Avant Collection, Hott Products, Kheper Games, Wet Lubricants, Little Genie, PJUR, JO, Swiss Navy, Wicked Sensual Lubricants, PHS International, and Helmet Grease. Several product lines will receive a special discount during the promotional period.
To assist dealers with their 2024 Summer Pride selections, a custom Summer Pride 2024 ordering and landing page has been created that allows for easy ordering while logged into their Williams Trading accounts. Williams Trading Co. has created an interactive digital catalog that can be viewed via PC, tablet or mobile devices. Live links embedded in each page allow customers to order from each of the hand-selected Pride brands on sale.
“We’ve selected a custom mix of Pride Products to help guide our retail partners with specific Pride selections. Williams Trading is a one-stop-shop for all Pride-themed products,” said Richard Pyne, CEO of Williams Trading Co. Wholesale dealers can shop and order directly from the Summer 2024 Pride landing page.
For product ordering and shipping information, call a Williams sales representative at (800) 423-8587 or visit www.williamstradingco.com.
