BROOMFIELD, Colo.—Adult retailer The Love Doctor has won a store visit from The Center for Sexual Pleasure and Health as part of the promotion for completing the entire 16 lessons of the Elevate U series from Eldorado Trading Co.
“One of my favorite parts about my job is working with customers looking to explore their sexuality. I have found that holding classes in retail stores energizes and connects sex-positive adventurers to their local store in really meaningful ways. I am so excited to work with The Love Doctor to host an entertaining and informational event!” said Kira Manser, clinical director at The CSPH.
The Love Doctor can choose either a staff training session for their associates or to host a customer event where Kira will speak about a sexual health topic of their choice. Eldorado can create digital and print marketing collateral to help the winning store promote the event.
Elevate U is a free, mobile-friendly sexual health and wellness education series and retailers who complete all 16 lessons will earn their certification as a Community Sexual Health Resource. Associates who completed the entire series by May 23 were entered to win an in-store educational event with Kira.
“Eldorado has been thrilled with the overwhelming enthusiasm from Elevate U participants,” said Allison Travers, Eldorado’s marketing communications director. “Through either a staff training or customer event, we hope that this store visit will help the retailer strengthen their position in their community as a sexual health and pleasure resource.”
Eldorado will be holding three more drawings for a store visit from The CSPH throughout the year. This will give learners more opportunities in the future to win.
Eldorado’s Elevate U series is a free, innovative, e-learning program that empowers Eldorado’s retailers with medically accurate and customer inclusive sexual health and wellness information that elevates in-store discussions beyond basic product focus. Elevate U also teaches learners valuable customer service skills so retailers can offer consumers an excellent in-store experience in order to create repeat business, become a trusted resource in their community and gain a competitive advantage. Since Elevate U’s launch, this cutting-edge program has received great engagement from customers and the industry. Elevate U was recently awarded the 2018 AVN “O” Award for Outstanding Marketing Campaign and received the 2017 StorErotica Award for Marketing Campaign of the Year.
For more information about Elevate U and to enroll in the program, visit Eldorado.net/ElevateU or email [email protected]. To learn more about The CSPH, visit TheCSPH.org.
