CERRITOS, Calif. — Earlier this month Sportsheets teased the release of six new items from Sincerely for the first time in five years. On Wednesday, the company announced that the "wait is over," unveiling the Bow Tie Collection from Sincerely that is shipping now.
The Bow Tie Collection formally invites consumers to get dressed up and get down, without leaving the house. Chic and simple, the bow tie is the symbol of elegance and sophistication, once associated with the most formal of affairs is now fit for the bedroom.
Their latest release includes four faux leather pieces a collar and leash, wrist cuffs, ball gag, pasties as well as nipple jewelry and a paddle.
“’Dress up to get down’ became our mantra while designing this collection. We aimed to create a collection of elegant pieces meant to be used in the naughtiest of ways,” said Creative Director Chaney Cox. “From the products themselves, to the imagery and copy used to tell their story, this collection transports the consumer to the black-tie affair of their wildest dreams.”
“It is always exciting to show customers something totally new; something they haven’t seen before,” B2B Sales Manager Julia Harney notes. “There really isn’t anything like this collection in the market and the reactions from our customers prove it.”
These new additions follow Sportsheets recent launch of Kits; reusable gift-box kits designed for prepackaged pleasure. “We are proud of every product we bring to market but this year we are pushing the envelope and we cannot wait to share what else we have in store,” CEO Julie Stewart says.
View the shared Style guide for the Bow Tie and Kits collections here or reach out to [email protected] for more information.
