STRATHAM, N.H.—OhMiBod on Tuesday announced it is "democratizing pleasure" with the launch of OhMiBod &Chill, the first subscription service for app-connected pleasure products.
The company said OhMiBod &Chill is setting out to redefine how people shop for and experience pleasure products. The platform is also designed to make tech-enabled, high-quality toys—which can be cost prohibitive—more affordable, especially for Gen-Z and Millennial customers.
“Our key focus is always on the customer—not only when designing products for people of all genders, bodies, ages, and abilities—but also in terms of access,” said OhMiBod founder Suki Dunham. “There shouldn’t be cost-based boundaries to exploring and experiencing pleasure in new and meaningful ways.”
Subscribers to the patent-pending program pay a $29.99 introductory fee and receive the exclusive “&Chill” panty vibrator (a $129 value), full access to the OhMiBod Remote App for the first month, and free shipping on US orders. The wearable panty vibrator is the first of many products available only to subscribers, who will pay a $9.99 monthly fee for continued access to the OhMiBod Remote app, as well as VIP discounts on orders placed at Lovelifetoys.com. Starting at 20%, the subscriber discount increases every three months until it reaches a maximum 40% off at the one-year mark. Customers can use their discount on any product on OhMiBod’s retail site, Lovelifetoys.com, which includes additional pleasure products, lubes, massage oils, BDSM accessories, books, and games.
People who subscribe for at least three months are also rewarded with “Chiller” VIP status and gain access to the “Chill Zone”—a store of specially curated products, such as OhMiBod’s best-selling Lovelife Cuddle, available at a steeply discounted price of $24.99. Chillers can shop the Chill Zone once every three months.
“Having access to cutting-edge pleasure products shouldn’t be a privilege. We all have the right to explore our sexual selves and to improve our sexual health and wellness, and we should be able to do it without breaking the bank,” Dunham added.
OhMiBod &Chill provides a yearly savings of up to $290, the company said. The first-of-its-kind subscription program is the latest innovation for the female-owned and operated company, which has been a leader in the sex tech industry for nearly 20 years.
For more information visit OhMiBod.com, Lovelifetoys.com and follow on Instagram, Facebook and Twitter @OhMiBod.
