Michelle Major Joins Trigg Labs as Eastern U.S. Brand Ambassador

LAS VEGAS—Trigg Laboratories, makers of Wet Lubricants, has hired Michelle Major as Eastern U.S. Brand Ambassador.

As Wet’s Eastern U.S. Brand Ambassador, Michelle will be responsible for bringing this new look to everyone west of the Mississippi. 

Teaming up with Joe Pascolla, who covers the Western U.S., Major will provide free slat wall displays, counter displays and testers to stores and distributors that want to sell the new products.

“I’m so excited to partner with someone like Michelle,” said Pascolla. “We both love working with new people and getting the word out about Wet—it's a blast to talk product and feed off each other's enthusiasm!”

With owner Michael Trigg's return to managing the company this year, Michelle's high-profile hire is the latest in several big moves from Wet. Trigg launched a fresh, new, reinvented look for the entire Wet product line at the ANME Tradeshow in July, and has been fully immersed in evolving his team and his brand.

“I’m thrilled that Michelle has signed on—with her considerable sales background and her experience in lubes, she's the perfect addition to our team as we begin to rock the market.”

Bruce Fleming, sales manager at Wet, appreciates Michelle’s familiarity with the adult industry. "It's fantastic that Michelle is an industry vet. She knows the business and has great contacts—it's obvious that she's an expert at building relationships.”

All smiles, Michelle is eager to start store visits, trainings and get in front of new clients.

“If you're interested in Wet or curious about the award-winning new look, please get in touch.  Feel free to call or email any time—[email protected] or (702) 863-8469. I'm ready to get my feet wet and make a splash with this team!”

For more information about Trigg Laboratories, visit TriggLaboratories.com. For more on Wet Lubricants, visit StaysWetLonger.com.