Marc Dorcel Teams With Lovely Planet to Launch Toy Line

PARIS—Famed European director Marc Dorcel has become known for his Pornochic offerings across the pond, and now the man with a reputation for making quality adult films is entering another realm of the industry as he teams with Lovely Planet to launch a line of luxury sex toys.

Marc Dorcel has always sought to make sex chic and accessible to the maximum number of people, while at the same time not compromising on the quality of his productions. Dorcel has gradually moved into other activities and areas: TV, VOD platforms, websites, magazines, boutiques … thus contributing to a certain relaxation of taboos.

With this objective in mind, Marc Dorcel worked with Lovely Planet—a creator, distributor and wholesaler of glamorous accessories, lingerie, body products, love games and more—to create and launch a line of toys that will be released in October.

The new range will include vibrators, plugs, cock rings and rabbits, all with semi-realistic design, honed aesthetics and technical innovations that correspond to the Dorcel mission: to “facilitate access to pleasure for everyone.”

“Marc Dorcel is continuing to diversify its activities and, by joining with Lovely Planet, secures its way to becoming a global reference among sex toy brands for the enjoyment of men, women and couples,” Dorcel said.

“Our aim is to continue with Marc Dorcel to make the discovery of sensual pleasures guilt-free, thanks to innovative, ergonomic, classy and fun objects that are part of a lifestyle that combines fashion, design, and enjoyment,” said Nicolas Busnel, founder of Lovely Planet.