NAPA, Calif.—Vibratex, exclusive North American importer of the Magic Wand massager brand, seeks to repurpose its unusable units as commissioned art pieces with what it has dubbed the inaugural "Pleasure as Art" commission search.
Beginning May 10, Magic Wand will open applications from individual artists and collaborative teams with ideas for creating art works using up to 100 decommissioned Magic Wand Originals.
Interested artists must complete an entry form and submit descriptions and sketches of their proposed design. One entry will be selected by a panel of judges to receive a $10,000 commission to bring their design to life. Once complete, the finished piece will be brought on tour and featured in prominent locations—including adult retailers—across the United States.
"As a true cultural icon, Magic Wand has been inspiring fan art for years," Vibratex CEO Ken Herskovitz explained. "From digital art to tattoos, people love to get creative with our wands. That inspired this idea—to engage with our fans and retailers and give these unusable products a new purpose."
Design submissions will be accepted through June 30. Additional competition details will be released soon, including tour dates and locations. Interested parties may submit contact information via the "Pleasure as Art" website to receive updates and announcements.
More information about the "Pleasure as Art" initiative, including entry requirements and a detailed description of the selection process, can be found at magicwandoriginal.com/art.
For all Vibratex and Magic Wand sales inquiries, contact director of business development Eddie Romero at [email protected].
To learn more about Magic Wand, visit magicwandoriginal.com and follow the brand on Instagram @truemagicwand.
