Lovehoney Reveals Best of 'Fifty Shades' Ahead of World BDSM Day

LOS ANGELES — This Saturday marks World BDSM Day and a chance for retailers to boost sales of bondage and chat to their customers about embracing their kinks, fetishes and fantasies.

The stigma surrounding BDSM has evaporated considerably since Kurt Walter Fisher proposed July 24 as World BDSM Day back in 2003, and there are multitudes of curious lovers looking to enjoy sexual experiences with their partners. 

The Fifty Shades of Grey trilogy is widely thought of as the instrumental factor for bondage entering the mainstream and debunking taboos. Consumers felt empowered to embark on a new sexual journey, and were exposed to products they may not have previously known existed. 

After global sexual wellness brand, Lovehoney, bought the products from the book to life in 2012 with the launch of their EL James approved Fifty Shades of Grey Official Pleasure Collection, many of Lovehoney’s customers tell us bondage products have transformed their sex lives. 

Lovehoney this week is paying homage to World BDSM Day, placing a spotlight on the best bondage from the Fifty Shades of Grey Official Pleasure Collection, which are sure to evoke the utmost Ana-and-Christian-inspired indulgence.

Fifty Shades of Grey You Are Mine Metal Handcuffs

These sturdy steel cuffs make versatile restraints, whether it's for cops and robbers role play, acting out your favorite Fifty Shades scene — or as a punishment for not doing the dishes.

Fifty Shades of Grey Twitchy Palm Spanking Paddle

Spanking is kink-lovers favourite bondage activity — tried by 75% of women and 66% of men. This paddle will keep your lover guessing with the dual sensations of padded satin and firm leather whenever you pull out this paddle. Silky silver satin on one side can be used for sensual stroking, while the flat, cool leather on the other delivers a firm slap.

Fifty Shades of Grey Tease Feather Tickler

Designed to excite the nerve endings for increased sensitivity, it makes an ideal beginner's introduction to sensory play.

Fifty Shades of Grey Hard Limits Bed Restraint Kit

Ideal for beginners, this bondage set creates full body restraint that's quick and easy to secure to any size bed. Dominate or submit — the choice is yours.

Fifty Shades of Grey Bound To You Faux Leather Blindfold

Ideal for beginners and beyond with softly padded lining providing comfort and the faux leather and antique gold hardware adding erotic style.

To find out more about the new ranges and all the Fifty Shades of Grey Official Pleasure Collection of products, visit lovehoneytrade.com or contact them at [email protected]