Revamped iroha Vibe Line Released for Brand's 10th Anniversary

LONDON—Iroha has released newly revamped versions of its three original luxury vibrators in celebration of the brand's 10th anniversary.

Encased in soft silicone, the finish is smooth to the touch and allows the user to enjoy sensations akin to a massage. The discreet, yet powerful design offers five vibration modes that can be controlled by one button. Additionally, each item in the iroha series comes with a compact charging cable that lights up while in use. Lastly, the vibrator is waterproof.

The iroha Midori (short for Hanamidori, which translates to green flower) features a rounded base and a perked-up tip allowing the users to target various pleasure points.

The iroha Yuki (short for Yukidaruma) was inspired by the shape of a snowman. The Yuki is a versatile vibrator featuring a semi-insertable tip that can be used for internal and external stimulation.

The iroha Sakura is inspired by the shape of a Japanese cherry blossom petal. The Sakura allows users to please a variety of erogenous zones due to its indented tip, which has been improved with a softer edge and rounder opening, making it ideal for external pleasure. 

Eddie Marklew, global marketing manager at iroha, said, “With the renewal of the iroha series, we have kept true to our aim of combining functionality with design. The iroha series was created with the aim to help more women enjoy self-pleasure with confidence and comfort. We remain committed to creating an environment where everyone can feel comfortable expressing their sexuality, and this commitment can be seen in the design of each and every product in the iroha lineup. Each product is inspired by elements of Japanese culture and is designed for comfortable and easy use for both beginners and those more familiar with self-pleasure products."

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