BEVERLY HILLS, Calif. — Hustler Hollywood on Wednesday announced that its doors are officially open for business at 6034 E. Virginia Beach, Norfolk, Virginia. This location marks the company's 42nd brick-and-mortar store in the U.S. and the largest store on the East Coast to date for the retail chain.
The company has been pursuing an aggressive expansion plan since 2016 and is on track to open 50-plus stores by the end of 2022. The Virginia Beach location will carry the retailer's best-selling merchandise, including lingerie, fashion-forward apparel, accessories, bath and body items, and unique gifts, including games and party supplies for bachelor/bachelorette parties, bridal showers, festivals, and more. Each store is designed to be intimate and sophisticated and offers an upscale consumer experience and unparalleled customer service.
“As we considered east coast locations for our expansion, we couldn’t help but consider Virginia Beach," said Philip Del Rio, VP of Hustler Hollywood. "The area is a popular vacation spot and attracts people from all over. They say, ‘Virginia is for Lovers,’ and we look forward to serving the community and its many guests for years to come."
The boutique will be holding a celebratory grand-opening event on Saturday, August 20, from 6 to 9 p.m., where attendees, while listening to a live DJ, will have the opportunity to mingle, shop, and enjoy desserts and drinks, plus have the chance to win prizes throughout the evening. In addition, one lucky winner will receive a $500 in-store shopping spree. The event is free and open to the public.