POMPANO BEACH, Florida—M.D. Science Lab, makers of the Swiss Navy brand, marks today's global recognition of World Health Day—created in 1948 by the World Health Organization (WHO) to celebrate its founding date—by launching a new online wellness center named for the company's Desire collection, a female-developed and focused line introduced last year.
“Designing a thoughtful collection of products that support women’s health has been incredibly fulfilling. And the fact that this entire line is so successful just shows how much it was needed,” said Briana Watkins, ACS, M.D. Science Lab’s VP of sales and marketing. “Of course, we want to do more. Which led us to create an online wellness center that could support our retailers with training and information throughout the year.”
The Desire Wellness Center, the company says, "aims to provide retailers with intimate wellbeing information to allow them to better serve their customers." It also provides mental wellness tips. According to the 2022 State of Mental Health in America Report, mental health in the U.S. has continued to worsen and points to the COVID-19 pandemic as the cause.
“Mental health includes our emotional, psychological and sexual wellbeing, so it was important to include information on this key topic as well,” said Watkins. “Our goal is to cater to retailers' overall needs in order to help them be as successful as they can be. We hope that our online wellness center becomes a valuable resource for our customer-partners everywhere.”
Fine Swiss Navy’s Desire Wellness Center at www.B2BSwissNavy.com/Desire.
For more information on all the newest products from Swiss Navy, contact your sales representative. To see the latest Swiss Navy product range, visit swissnavy.com.
