Entrenue Adds New Boutique Brands To Lube Lineup

PHOENIX—Four popular boutique lubricant brands have been added to Entrenue’s catalog.

“Lubricants and glides continue to be a top-selling and ever-growing category for us and we are thrilled to welcome so many boutique brands to the Entrenue family,” an Entrenue senior account executive and buyer said. “Each of these product lines offers something special and out-of-the-box for our customers and makes it possible to truly offer a lube or glide for almost every kind of shopper.”

The new selection includes one of the industry’s most asked-about organic lubricants; a newcomer featuring plant-based glycerin and tons of shelf appeal; a lube designed for men with a sexy, travel-friendly option; and a locally-made aloe and carrageenan formula exclusively available through Entrenue.  

Dream Brands—Entrenue’s latest U.S. exclusive—brings high-quality, beautifully packaged products to U.S. adult stores nationwide. This sexual health-focused product line features top-quality ingredients with a variety of formulas to choose from: The Natural moisturizing lubricant with organic aloe, agave, carrageenan, and Vitamin E; Ultra Pure Premium Bodyglide with medical grade silicones; [G] Female Stimulating Gel with natural arousing and stimulating botanicals; Sensual Massage 2-in-1 medical-grade silicone-based bodyglide; and Xdrive for Men stimulating lubricant with stimulating effects.

Requested for years by customers, Entrenue also is officially shipping Aloe Cadabra, a premium organic personal lubricant recommended especially for menopausal and postmenopausal women as a daily personal moisturizer. Made in the USA, certified NSF organic, and FDA-compliant, this organic aloe vera and vitamin E-enriched formula is pH-balanced and leaves no sticky or messy residue. Aloe Cadabra is available in five scents—Natural, Lavender, Pina Colada, Peppermint and Vanilla—and available to brick and mortars only with MAP agreement required.

Also joining the Entrenue family is Loob Lube, a new brand designed with love by a forward-thinking company with an altruistic mission. Loob Lube is available in two formulas: water-based H2O, which features plant-based glycerin and no alcohol, making it less likely to cause irritation like many water-based lubricants; and silicone Silk, formulated to enhance intimacy and all the pleasures associated with it.  Both varieties of Loob Lube come in cylindrical 2.7-ounce and 5-ounce bottles featuring the company’s signature lip-smacking smiley face.

Entrenue customers now have access to Amity Jack, a line of sexual wellness products made for men using a candid, clever marketing approach. The line includes Bang Water, a water-based lubricant that offers pleasure alone or with a partner, and Bang Oil, a long-lasting silicone-based lubricant. Both come in 4-ounce bottles featuring easy-to-use pump dispensers. For the guy (or gal) on the go, Amity Jack also offers Bang Bullets, which pack all the pleasure of Bang Oil into 10 4ml travel-size glass vials that easily tuck into a pocket or purse.

To place an order, please call (800) 368-7268, email [email protected], or visit Entrenue.com.