LAS VEGAS—New Australian based pleasure product brand Elixir Play is bringing its first product to the U.S. market at the AVN Show, thanks to some help fro Adam & Eve.
“Our first product Aphrodite is a really fun and unique design,” said Lara of Elixir Play. “It is playful and intended to be a great introduction toy for users.”
Aphrodite is a heart-shaped vibe that can be worn as a necklace. It has multiple options for use including worn in underwear, worn as a choker for fellatio or used as a clitoral stimulator.
“We are expecting it to be a hit for Valentine’s Day and hope to see many existing pleasure product users and new users experiencing orgasmic heights,” Lara said.
Aphrodite will premier and be exclusively available from the Adam and Eve booth at the AVN Show. The official launch will be 3 p.m. Friday, Jan. 25, Adam & Eve booth 1023.
Aphrodite will also be available to purchase for $99.95 online through ElixirPlay.com and select Adam and Eve stores after that date.
Created by Lara (mum of two girls), Elixir Play was born from a desire to help women around the world experience and celebrate their sexuality and pleasure. After many years of personal issues with pelvic pain and in turn, painful sexual experience Lara realized the importance of external stimulation and thus the benefit of sex toys.
“We want to focus on women who aren’t enjoying sex or are avoiding sex because of pain or lack of libido,” she said.
There is significant clinical evidence that supports the use of pleasure products for improving sexual health and with her own personal experience, Lara is planning to continue and develop the work in this field.
“We will accomplish this through educating women about their bodies and the need for external stimulation, creating pleasure products with input from users, health care professionals and designers and ensuring that there is incredible support for women at all stages of their journey with Elixir Play,” Lara said.
For more, visit ElixirPlay.com.
