NORTH HOLLYWOOD, Calif.—Doc Johnson’s video for BuzzFeed, ““How Sex Toys Are Made”, has gone viral since its July 20 release.
The video is a behind-the-scenes profile showcasing the adult adult novelty manufacturer. So far, it has amassed more than 3 million views, with more than 19,000 comments and multiple thousands of shares on BuzzFeed’s Facebook and YouTube pages.
"BuzzFeed's diverse readership has shown us an overwhelming positive response in the short time since the video went live,” said Doc Johnson's Vice President of Sales and Marketing Scott Watkins. “The site's viral nature allows the story to spread to many untapped platforms that do not typically offer consumers a peek into the adult industry. This is excellent exposure for Doc Johnson."
Produced by Buzzfeed.com, the video depicts the daily workings of Doc Johnson and features various interviews with Doc Johnson team members, giving viewers a fascinating closer look at what it takes to run the largest sex toy manufacturing company in America.
“We have always been extremely committed to American manufacturing; and we think this BuzzFeed profile has done a fantastic job of showing our customers and fans all the work that goes into the products we make here,” said Doc Johnson COO and CCO Chad Braverman. “Seventy-five percent of our goods are made in the United States, a feat that becomes more challenging every year. The BuzzFeed video beautifully showcases the process behind the development of our products, from the first set of hands in the factory, to the last set of hands, the consumers.”
View the BuzzFeed video here.
For more information on Doc Johnson, visit DocJohnson.com.
