LOS ANGELES—Summer has come to an end, but CalExotics has a plan to keep temperatures high with three new additions to its Red Hot collection.
“The power and fun designs of the original three Red Hot toys were a hit with customers worldwide,” said Susan Colvin, founder and CEO of CalExotics. “These three new vibes take the same powerful fun and switch it up with all new shapes.”
Fans of oral sex will lean toward Blaze, which features triple flickering teasers that mimic quick tongue action. Ignite’s nestling scoop is designed to hug and stimulate intimate zones, and Flame provides stimulation with rumbling vibrations. “Each Red Hot has a unique tip with incredible power; customers may have a hard time picking their favorite,” Colvin said.
The new additions join Spark, Ember, and Flare in the hot-selling Red Hot collection of discreet go-anywhere massagers. All six products in the collection are made of silky smooth silicone. They each offer 10 functions of vibration, pulsation and escalation at the push of a button. And users can keep the flame alive on the go, because these compact toys are built to travel. Each Red Hot is easy to operate, waterproof and USB rechargeable. Customers can buy with confidence; the entire collection is backed by CalExotics’ one-year warranty.
CalExotics helps retailers enhance the customer experience with a variety of marketing material. Interactive point of purchase displays allow customers to touch and feel each item before they buy. The toys’ sizzling theme carries over into the packaging, with a sexy couple in a passionate embrace gracing the bright red box.
“When we released the original three Red Hots last year, they sold out immediately,” said Jackie White, executive vice president of CalExotics. “I have no doubt that Blaze, Ignite and Flame will do the same. Once the customer gets their hands on a tester and experience the power, they’ll want to buy all six!”
CalExotics also offers resources specifically for online retailers. Informational videos are available to download or stream directly from the CalExotics website, as well as a variety of enhanced images. “Consumers are shopping online more than ever, and we need to provide a high-quality experience at all times. This begins with enriched images and video,” Colvin asserted. CalExotics is also offering assets for social media, which can be downloaded here.
To learn more about CalExotics, visit b2b.Calexotics.com. For more information about upcoming products and other news, follow CalExotics on Facebook, Twitter, Instagram and YouTube.
