NEW YORK—Pleasure products manufacturer and wellness company Bonner Trading announced Monday that it has acquired Seoul, Korea-based pleasure products brand Zini.
“We are thrilled to have Zini,” Boner Trading Global Sales & Marketing Director Ian Kulp said. “This acquisition strategically (and mission-based) aligns with our long-term vision and commitment to providing customers with best-in market solutions and options. A new Zini is within reach—and we’re making this transition as smooth as silk, to ensure you feel (and see) the ‘love.’ With Zini, we’re confident in strengthening our market position and better servicing our customers' evolving needs and desires.”
Zini was founded in 2008 by entrepreneur Jun Zini. Bonner Trading's announcement pledged that the acquisition "not only preserves the essence and legacy of the Zini brand but also empowers it with the resources and expertise of Bonner Trading, propelling it to new heights of awareness and success."