GARDEN CITY, N.Y. — Blush has launched its multi-faceted retailer support initiative, giving retailers access to signage, QR-code enabled flipbooks for each of the company’s collections, virtual sex education, a social media Facebook Group exclusively created for the company’s customer base, and more.
As part of this new initiative, Blush is ensuring that all retailers have access to the marketing assets they need to promote products including video, product descriptions, images, and more.
New branded signage boosts product visibility and maximizes sales heading into the holiday shopping season, and for the popular Dr. Skin line of dildos, branded window clings, facemasks, and an array of sales collateral are now available.
Retailers can look forward to easily accessible online training sessions including pre-recorded and live assets, virtual trainings, and even sex ed trainings with the company’s in-house sex educator, Tawney Seren.
“Buyers and business owners are busier than ever, and we are committed to making buying, promoting, and selling our products easier than ever," Blush Sales Manager Nancy Cosimini said.
"Providing our partners with accessible trainings and all the marketing materials they need to succeed benefits us all. We value our customers’ time and want to ensure that our brand is known for our dedication to working with retailers for everyone’s benefit.”
Earlier this year, Blush revamped its B2B website, streamlining the order process and offering a host of features that make it easier than ever to access the product details, specs, and wholesale information that adult retailers and their staff need day to day. Via the Guest Brand Folder, customers can download collateral for any product collection, including images, product details, documents, sell sheets, and more.
Using Salsify, customers can easily find items via keyword or product number and quickly find bulleted selling features, product descriptions, specs and sizing, pricing, and all marketing photos and videos needed to promote each line and product. This is where customers can also export the entire product catalog or full folder of assets with just a couple of clicks.
To access these tools and view Blush’s newest catalog, please log into your account at blushlove.com to start browsing.