HUNTINGTON BEACH, Calif. - Zeus Electrosex, the newest arm of XR Wholesale, has hired Michael Sean Christensen as its sales and marketing manager.
Christensen arrives at Zeus with two years of experience in the adult industry and 10 years of sales and marketing experience in the technology market.
Ari Suss, president of XR LLC, said he's excited about having Christensen join the Zeus family.
"He has well-established relationships in the adult novelty industry and is excited about introducing our new products to his contacts," he said. "Our team is very excited to have Michael Sean on board. His core values match our company's."
Christensen told AVN Novelty Business that now is an exciting time to join the Zeus Electrosex team.
"Right now, electrosex is seen by many as a sort of edge play or something really far out there," he said. "In reality, it is very safe, highly erotic and ready to make a splash in the mainstream market."
Christensen predicted that the affordability of the Zeus Electrosex product range will help electro-stimulation devices become the "next big thing" in the adult market.
"Once we are able to enlighten the masses, a whole new area of sex play opens up to the average man and woman," he said. "We are really excited about that. ... We are excited to hit the street running with this fabulous line."