HUNTINGTON BEACH, Calif. - XR Wholesale has launched ZeusElectrosex.com to showcase its brand of electro-stimulation gear.
According to James Medina, the new website will be a portal for information and branding.
"It exists to inform consumers and potential retailers about the brand," he told AVN Novelty Business. "We're really focused on bringing electrosex to the average consumer, not just the BDSM crowd."
ZeusElectrosex.com also will answer questions about electro-stimulation products, Medina added.
"With electrosex, there is a lot of confusion as to what does what and connects to where," he said. "Vanilla people have perceived them as BDSM toys, and that is a misperception we hoped to correct. They can be absolutely orgasmic toys for anyone."
ZeusElectrosex.com features a variety of power boxes, ranging from the Beginner Electrosex Kit to the more advanced Deluxe Digital Power Box and Six Channel Deluxe Power Box.
The site also offers 10 accessories, including cock rings, clamps and plugs, urethral sound devices, gloves and leather accessories worn on the penis.
The website's information and products were designed to work together to benefit retailers and consumers, Medina said, since "all the education, excitement and promotion in the world would be ineffective without a good brand to tie it all together."
"It's easier for retailers to promote a brand than to try to sell random electrosex toys to a customer," he explained. "We wanted to build a strong brand, not just move merchandise."
To inquire about becoming an official retailer of the Zeus Electrosex brand, visit us online. www.Zeuselectrosex.com