PENNSAUKEN, NJ—Williams Trading Co. announces the upgrade of its successful e-Learning platform, Williams Trading University (WTU), to a completely responsive mobile theme. In synch with the recently published mobility consumer user trends from Google, WTU is 100 percent functional on all mobile platforms.
“The future of training adult retailers is online using a mobile platform,” said Scott D., Director of Sales & Marketing for Williams Trading Co. “We’ve taken proven best practices from mainstream retailers including Best Buy, Wal-Mart and Target and applied this e-learning training strategy as a value added feature to our customer base.”
Billions of times per day, consumers turn to Google for “I want-to-know, I want-to-go, I want-to-do, and I want-to-buy” moments. And at these times, consumers are increasingly picking up their smartphones for answers. In fact, more Google searches take place on mobile devices than on computers in ten countries including the US and Japan. Going mobile is no longer an option but a fact of life, according to AdWord, Google's official blog for news, tips and information.
“It makes perfect business sense to have our training site 100 percent mobile compliant,” explained Erin V., Marketing & Vendor Liaison for Williams Trading Co. ”We have store owner-operators and sales associates using WTU on iPhones, androids and tablets in addition to the standard PC.”
Williams Trading University was launched in September, 2014, and since its launch with an impressive list of over 50 vendor partners, it has issued over 10,000 certifications. For more information on the exclusive Williams Trading e-Learning program, and to enlist your store as a partner, please visit www.WTUlearn.com.
