Wet Launches New Hybrid Lubricant

LOS ANGELES—Wet, maker of some of the world’s best selling intimacy gels, announced the launch of Wet Synergy, a concentrated hybrid formula that is water based and fortified with hydrating silicone to deliver three times longer lasting moisture than Wet’s other water-based formulas.

Utilizing LiquiSatisfaction Technology, Wet Synergy delivers a soothing cushion of gel that transforms into a silky layer of liquid lubrication. This blend of silicone and water is pH balanced, hypoallergenic, silky smooth and latex friendly. The product is also available in Wet Synergy + Cool Tingle, featuring all the benefits of the original Wet Synergy with the added sensation of cooling and tingling. Wet Synergy + Cool Tingle offers a refreshing mint scent with added sensation—tingles for her, prolongs for him. Both products are sugar-free, non-staining and wash away easily with warm water. Wet Synergy is ideal for water play, great for massages and works well with non-silicone based toys. It is also recommended for temporary relief of personal dryness.

“We’ve been in development on this LiquiSatisfaction Technology for quite some time. All of the testers on our review panels have been ‘wowed’ by the formulas,” said Trigg Laboratories founder Michael Trygstad. “With Wet Synergy we are providing our customers with the best of so many worlds—the comfort and ease of a water-based lubricant, the longer lasting performance of silicone, the cooling cushion of a gel, plus the silky smooth feel of a liquid.”  

Wet Synergy and Wet Synergy + Cool Tingle each come in 1.9-ounce and 7-ounce bottles, retailing for $7.99 and $16.99 respectively. The product will be available in adult specialty boutiques nationwide, May 2010.

Doctor recommended and trusted for more than 20 years, Wet has been a market leader in the development of personal lubricants with a commitment to enhance intimacy and sexual well being. For additional information on all Wet products, visit StaysWetLonger.com