Tickler Launching Toyfriend at The AVN Show

STOCKHOLM, Sweden—The AVN Show, slated for Aug. 5-8 at the Westin Diplomat Spa & Resort in Hollywood, Fla., will be the site for the world premiere of Toyfriend, a new brand created by Tickler.

“We think it’s great opportunity to show and introduce both our new product lines as well as our new exciting Toyfriend brand,” said Eric Kalen, one the founders of Tickler/Toyfriend, as well the product designer behind the range. “From the start our goal has been to create a great choice of vibrators by offering a wide range of products of different  sizes, colors, shapes and functions with a very individualistic and personal touch as a new approach for selling and presenting sex toys. By adding the new range that we show in Miami and by presenting it under the new brand Toyfriend, our highly personal approach to product design as well as communication will be presented in its full glory!”

The Toyfriend range to be presented in Miami consists of 15 products in four different families to create a choice for every customer as well as brand new marketing concept and material. It now covers different sizes and functions as well as price levels.

“This is very exciting; I really look forward to showing this and seeing the reaction from all the people over here,” Kalen said.

Toyfriends products are Swedish designed and manufactured the company’s own factory in China. The production is ISO 9001 certified and the products are CE, RoHs and WEEE marked.

The recommended retail prices for the pieces are $34-$54.

For more information, visit www.Toyfriend.com.

To register to attend The AVN Show, visit AVNShow.com.