DURANGO, Colo. - Creative Business Solutions' Teeny Weeny USB flash drive has been a big hit since its release a month ago, inventor Julie Schneider said.
Schneider said the 1 GB memory stick, which is encased in static-resistant rubber shaped like a penis, has been purchased by men and women of all ages.
"Our demographics indicated our sales would center around women between the ages of 21 and 50, but, surprisingly, women and men over the age of 18 are buying the product for themselves, friends, and relatives," she told AVN Novelty Business. "One 70-year-old gentleman bought three of them to give to his friends at the retirement village. It just goes to show you that people need to find something to make them laugh during difficult economic times."
Schneider said the flash drive's success is due to its quality and packaging.
"We came up with the slogan ‘Get your hands on a Teeny Weeny. It'll make you blush.' after we saw the reaction most people had when they opened the discreet ... package to test the product," she said. "We needed to let users know that this is also delicate but durable instrument, so we created a box sticker, which states, ‘Please be gentle with me.'"
According to Schneider, "the laughs haven't stopped."
Schneider said people who have seen the device have referred to it as the "pet rock of the 21st century" and named its "blushing" feature as a favorite. The flash drive lights up when plugged in, indicating that it is in use.