Tantus Debuts In-Store Marketing DVD

Tantus Inc., a manufacturer of platinum silicone adult novelties, has introduced an in-store marketing DVD detailing the features and benefits of its products.

Chief Executive Officer Michael Smith explained to AVN Novelty Business magazine that retailers sometimes need help selling Tantus products, which need to be explained in greater detail than do many other products.

"Our main obstacle at Tantus is finding ways to relay the benefits of Tantus toys to the consumer, allowing them to make an informed purchase decision," Smith said. "We hope this new video will assist retail stores and their associates in doing just that. It fills the void for shy customers or sales clerks who don't interact with the customer."

The in-store marketing DVD, which can be played with or without its high-energy music, loops every 90 seconds, allowing customers to view it in its entirety. Call 619-426-6400 to reserve a copy of the DVD, or visit the Tantus website to download the video in QuickTime format.