DALLAS—LoveHoney’s Shag Factory range made a shagadelic debut at the Perth Sexpo inAustralia and reports both impressive sales and a lot of fun. The manufacturer showcased its line of ’60s free-love inspired vibrating bullets and love rings with a ‘Shag Van,’ photo ops, giveaways and more.
“The Australian patrons at Perth Sexpo loved the new range from Shag Factory,” said Rob Godwin, Sexpo general manager. “We’ve been seeing strong sales in Club X stores nationwide, but weren’t sure what to expect being a new brand at its first expo. We couldn’t be happier with the sales we did and the fun we had with those who stopped by our booth.”
The 2011 Perth Sexpo was the largest ever Sexpo inWestern Australiawith more than 35,000 patrons. Shag Factory enjoyed heavy foot traffic thanks to prominent signage at the show entrance.
Shag Factory staff donned ’60s-inspired uniforms, giving away “I got shagged at Sexpo” stickers in its similarly themed Love Lounge booth complete with original split screen VW camper, lava lamps, shag carpeting and love and peace signs.
“We owe the success of the show in part to the fun, free love environment Sexpo created for the show in the Shag Factory Love Lounge booth,” said Dean Elliott of LoveHoney LLC. “Heaps of people were having fun getting photos with the staff and in the van and all around the booth. We look forward to doing it all over again at the next show!”
The Shag Factory Love Lounge moves to the Brisbane Sexpo July 21-24, 2011.
Shag Factory is available from East Coast News and Entrenue.
For more information visit ShagFactory.com or contact Dean Elliott at LoveHoney LLC. By calling (800) 94-HONEY or emailing [email protected].