CARSON CITY, Nev.—Both brick-and-mortar and online retailers are encouraged to participate in the Most Romantic Store in America contest, sponsored by Lover’s Choice.
Brick-and-mortar stores that create the best Lover’s Choice romance display could win $2,500 in cash and $2,500 in Lover’s Choice products for first place; $1,000 in cash and products for second place; and $500 in cash and products for third place.
Winners will also receive a keepsake recognition plaque to hang in their stores, be featured on the Lover’s Choice website, and be included in press releases announcing the winners that will be sent to national and local media.
Online retailers can win $500 for first place, $250 for second, and $100 for third.
Brick-and-mortar retailers must create a Valentine’s Day display using Lover’s Choice products in a central location of the store. Only Lover’s Choice products and brands—including Ophoria, Lovemoiselle and tease&please—should be used in the display. Lover’s Choice will provide by Jan. 15 marketing materials on its website that can be downloaded and printed for use in displays.
Retailers can participate by sending their store name, contact name, full mailing address and contact telephone number to [email protected]. Points will be awarded based on the following:
• Window display, 25 points
• Window and in-store display, 40 points
• Use of marketing materials, 10 points
• Use of more than 24 Lover’s Choice products, 25 points
Online retailers can create a web page featuring Lover’s Choice products, and the page must be active throughout the contest period.
There is only one entry per store or website, and the entries might be visited during the contest period by Lover’s Choice representatives. Contest winners will be announced by March 15.
Entries must be mailed or emailed by Feb. 28 to Lover’s Choice Inc., Attention Val-10 Contest, 711 S. Carson, Suite 4, Carson City, NV 89701 or 5040 Mainway Unit 3, Burlington, Ontario, Canada L7L 7G5, or emailed to [email protected] with Cal-10 Content in the subject line.
