BURBANK, Calif. - Industry veteran Memo De La Vega has been hired as a new senior account executive for Fun Factory USA.
De La Vega started his new position earlier this month, and attended the International Lingerie Show at the Rio Hotel in Las Vegas as one of his first duties with Fun Factory.
Prior to joining Fun Factory, De La Vega worked with Wet Lubricants/Trigg Laboratories and before that he worked with the largest importer of adult novelties in Mexico.
He also worked with the largest mass merchandiser in Mexico, and that experience, he said, will prove beneficial in his new position.
"I think Fun Factory liked the fact that I had experience in mainstream channels," De La Vega said.
In his new role, De La Vega will work on business development for the company, including diversifying Fun Factory's presence in the North American market.
De La Vega can be reached by phone at (800) 730-6016 or by email at [email protected].
