My New Pink Button: The First Genital Cosmetic for Women

Adult toys, Brazilian waxing, pubic hair dyes and mood lighting have a new friend in My New Pink Button, an adult novelty product created for your “viewing pleasure.”

This fun new adult product is generating a lot of buzz as the first and only female genital cosmetic on the market. My New Pink Button is a temporary dye system created for personal use on the labia minora (inside labia). It is used to enhance the hue of the labia minora and will last between 48 and 72 hours.

My New Pink Button is simple and easy to use with instant, natural-looking results that will not rub off on clothing—or on one's partner. 

“Our products are never tested on animals, but they will bring out the animal in you!” said Karan Mari, creator of My New Pink Button.

Mari is a certified paramedical esthetician with more than 25 years’ experience. She has worked with plastic surgeons and dermatologists in pre- and post-operative settngs and has catered to the skin-care needs of recovering patients in her own salon and spa.

My New Pink Button has been featured on the daytime TV talk show The Doctors, multiple radio programs, including Howard Stern’s show, and various internet and print media.

My New Pink Button comes in four different color shades: Marilyn (pale pink), Bettie (hot pink), Ginger (rose) and Audry (maroon).

For more information, or to purchase, visit MyNewPinkButton.com. The product is now available throughout Europe from the company’s distributor in Nice, France.