Magic Silk Hits Runways for Breast Cancer Awareness

LONG ISLAND, N.Y.—This Valentine’s Day, Magic Silk will be hitting the runway to raise awareness for breast cancer. The New York-based non-profit organization UNITE in Fashion will be staging the Passionately Pink fashion show to benefit Susan G. Komen for the Cure. Magic Silk will be donating styles from its new Pink Leopard and Cupid collections for the models to wear on the runway, and 500 silk G-strings to be placed in goody bags given to attendees.

Founded in 2005, UNITE in Fashion promotes awareness of various social issues through fundraising events based on the collaboration of art, music, and fashion. These creative events raise funds for well-known nonprofit organizations. During the past five years, UNITE has successfully contributed to causes such as breast cancer awareness and research, health care reform; and natural disaster reconstruction efforts.

“We are honored to be a part of the UNITE Valentine’s Day fashion show,” stated Jeff Baker, president of Magic Silk. “As a lingerie manufacturer, we feel the responsibility to be involved with efforts to fund breast cancer awareness and research. UNITE has performed wonderful fundraising work for different charities, and we are happy to be supporting such an important cause.”

The fashion show will be held at 7 p.m. Sunday, Feb. 14, at the Maritime Hotel in New York City. The event is open to the public, and admission is a $10 minimum donation per person. All proceeds will benefit Susan G. Komen for the Cure to fund breast cancer research. For more information, e-mail [email protected].